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Trade Card for L. S. Plaut & Co., 715 & 719 Broad Street, Newark, New Jersey
This trade card advertises L. S. Plaut & Co., a store located at 715 & 719 Broad Street, Newark, New Jersey. The front of the card features a black woman holding a baby while standing next to a fence. The woman is wearing a straw hat and a white apron. The text on the card indicates the store sold shoes, hosiery, gloves, and fancy goods. The image uses a caricature style to depict the woman and may be an example of racist imagery. [The back of the card is blank].
Associated People/Businesses
- L. S. Plaut & Co.
- PLAUT, L. S.
Geography
Subjects
- Clothing trade
- Shoe industry
- Hosiery
- Gloves
- Retail trade
- Caricatures and cartoons
- Stereotypes (Social psychology)
- Racism
- Prejudices
- Jewish merchants
- Advertising cards
Physical Location
Arc.MS.56, Volume 17, Page 28