Trade Card for Levi Strauss and Company, Engineers Coat & Combination Coat

This trade card, one of four in a five-card set, advertises Levi Strauss & Co. of San Francisco. The front of the card features a drawing of two men in blue workwear. The men are shown wearing Levi Strauss & Co. 's Engineers Coat and Combination Coat, both of which are riveted. The Levi Strauss & Co. name and address are printed in large bold letters across the top. The card also notes that the coats are riveted, a key feature of Levi's products. The back of the card features a full advertisement for Levi Strauss & Co., including the company's trademark.

Associated People/Businesses

• Levi Strauss and Company
• STRAUSS, LEVI

Geography

• San Francisco

Subjects

• Clothing trade
• Textile industry
• Denim
• Advertising cards

Physical Location

MuseumL2010.10.27