Trade Card: Isaac Benesch & Sons, Furniture, Baltimore, Maryland

This trade card advertises Isaac Benesch & Sons, a furniture store located at 285 & 287 North Gay Street in Baltimore, Maryland. The front of the card features a depiction of a girl holding a flower. The illustration style and the overall aesthetic suggest a late 19th-century origin. The back of the card is blank. [Isaac Benesch, a Jewish-German carpenter, established the business in the late 1860s, expanding it over the following decades. By 1889, his sons became partners, transforming it into one of Baltimore's earliest and most prominent department stores. The Benesch family was known for its inclusive practices, serving diverse customers in a period of segregation, and also participating in the city's desegregation movement.]

Associated People/Businesses

• Isaac Benesch (Firm)
• Benech, Isaac

Geography

• Baltimore

Subjects

• Furniture
• Department stores
• Advertising cards
• Jewish merchants

Physical Location

Arc.MS.56, Volume 13, Page 22