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Trade Card: L. Hirschberg & Co.'s Diamond Palace, Chicago, Illinois

This trade card advertises L. Hirschberg & Co.'s Diamond Palace, a jewelry store located at 119 East Madison Street, near Clark Street, in Chicago, Illinois. The front of the card features an image of what appears to be the Parthenon, a classical Greek temple, possibly suggesting the store's grandeur or the quality of its merchandise. The architectural style and the use of the Parthenon as imagery would have been consistent with late 19th-century advertising aesthetics. The back of the card is blank.

Associated People/Businesses

Hirschberg, L.
Driscoll, E.
Diamond Palace

Geography

Chicago

Subjects

Jewelry
Jewelry stores
Advertising cards
International trade

Physical Location

Arc.MS.56, Volume 10, Page 5