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Subject: New London, Connecticut

No additional authority information available for New London, Connecticut.


Billhead - Cook & Bernheimer, New York, May 25, 1881Billhead - Cook & Bernheimer, New York, May 25, 1881

Invoice from Cook & Bernheimer, proprietors of AAA Old Valley Whiskey, located at 67 New Street, New York. Dated May 25, 1881. The bill lists an item purchased, likely whiskey, by Nichols & Harris of New London, Connecticut. The billhead displays ornate Victorian-style lettering. The billhead includes a circular logo that features the company's name and a depiction of a wooden barrel.

Trade card - Machol & Son, New London, Connecticut, 1885 circaTrade card - Machol & Son, New London, Connecticut, 1885 circa

This trade card advertises Machol & Son, a clothing and gent's furnishing goods retailer located at 16 Bank Street, opposite Metropolitan Hotel, in New London, Connecticut. The front of the card features an illustration of a man confined in stocks, set against a backdrop of several buildings, likely representing a town square or street scene. The text below the illustration reads, "We keep in Stock a fine lot of CLOTHING, AND GENT'S FURNISHING GOODS, Machol & Son, 16 BANK STREET, Opposite Metropolitan Hotel." The reverse side of the card announces a "Great Reduction!" of "15 to 25 per cent Below Market Prices on MEN'S BOYS' AND CHILDREN'S FIRST CLASS CLOTHING." The typography uses bold, prominent lettering typical of advertising from the late 19th century.